the beautiful summer of women’s sports

Let’s be clear, past posturing and goodwill, that is actually the solely precept of actuality in the matter. While three million viewers had already tuned in for the begin of the Women’s Tour on France 2 by mid-Sunday afternoon, the double shall be watching on Wednesday evening on TF1 the Blues in the semi-finals of Euro de Football. Regardless of their elimination, nobody would have imagined such success only a few seasons in the past.


Like in the early Nineteen Seventies, when Élisabeth Boujard-Tournon nonetheless needed to justify not being a boy when it got here time to placed on her cats. The pioneer of the style, the one now in cost of France’s Euro delegation, can measure the progress made since its inception. “I used to be 6 years previous and I felt like a boy as a result of that is what they known as us. Like all different women at the moment, I began enjoying soccer with the boys. I used to be doing nicely and I need to admit I used to be accepted fairly rapidly. But above all, I used to be fortunate to have mother and father who had been very open about the topic, which was removed from the case for everybody. »

And the “tv” God created the soccer participant, though 27 years handed between the first match, broadcast in 1975, and the second.

And the “tv” God created the feminine soccer participant, though they needed to wait twenty-seven years between the first match, broadcast in 1975, and the second. If cash would not odor, they’ve had intercourse a very long time in the past. Loud, too loud, when the TV viewers stays the actual nerve of this little struggle between women and men. It’s a disgrace if the {hardware} shops have not multiplied the promotions on TV screens this time round, as with the males’s races, the return on funding begins to weigh in the steadiness.

Thus, UEFA estimates the income from the euro at 63 million euros. Far, distant from the two billion dripping from its male model, of course, however in line with the established system, it’s not costly and may repay in the business break. Against all matches for Canal+ and TF1’s fourteen greatest posters, the two channels would spend “solely” €14 million.

By mid-afternoon, the first stage of the Tour de France Women had attracted over three million viewers. The occasion hasn’t occurred in 33 years.


The carrot and the stick, Elizabeth Boujard-Tournon primarily pleads. “CSA (now Arcom, editor’s be aware) rules for telecasts have definitely superior quite a bit as nicely. According to the newest survey to this point, time dedicated to women’s sports represents greater than 20% of sports broadcasts, in comparison with simply 7% ten years in the past.

No offense to Coubertin

“We won’t inform tales later, so far as soccer is anxious, it develops quietly. But I do not suppose it is a lark’s mirror. At least a magnifying glass, judging by the modest attendances at Eurostadiums: 8,500 spectators and a few hundred French supporters throughout the French women’s first match, lower than 10,000 for his or her quarter-final win. A crooked mirror, too, at the time of reckoning: in the occasion of a closing victory, every of the gamers would have pocketed a bonus of €24,000, or fifteen occasions lower than that promised final yr to their male counterparts.

Alas, should not these nice contests lastly the tree hiding a forest of fields, left to their very own units, whereas France already has greater than six million girls licensed in a federation? If they monopolize greater than half the workforce in the so-called “outside” sports, they’re nonetheless poorly represented in crew sports (17%).

After the summer, the TV program might promote different professions, notably in October at the TF1 Rugby World Cup in New Zealand. A self-discipline which, since final autumn, could have a spectacular enhance (+22%) in its feminine troops (1). No offense to Coubertin, two years from the Olympics in Paris, for whom apparently the major factor was to not take part in gender equality. “The video games needs to be reserved for males, with women’s position to crown the victors,” he wrote in the summer of 1912.

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