Children’s Day has already started driving the economy SEGS
The subsequent commemorative date heats up the packaging sector and wager on the exercise areas of playful toys, mazurki.
Physical merchandise gross sales on the final commemorative date – Father’s Day – elevated 7% over the identical interval in 2021 throughout the week of the celebration. The end result exceeded final yr’s advance of 6.2% and changed into the most expressive efficiency since 2011, when the index rose 8.8%, in keeping with information from Serasa Experian. This improve has created enthusiasm and good expectations for the subsequent Children’s Day occasion on twelfth October.
Since the whole lot you purchase requires a field to guard the product, the corrugated packaging trade is booming. “Typically, the demand for packaging for toys will increase by 30% from July to September,” says Eduardo Mazurquist, director of Mazurqui, an trade based mostly in Maua, Greater São Paulo.
The uncooked materials of the packaging will also be the essence of the reward. As an increasing number of individuals are glued to cell telephones and laptop screens, many mother and father select gadgets that stimulate kids’s creativity and contribute to their improvement. In this sense, playful toys made from cardboard, wager to warmth gross sales for the date. Recently, Mazurki purchased the model “U Amo Cardboard” made in Rio Grande do Sul and creates homes and castles that kids can enter, a collection of vehicles, rockets, ships and different toys that may be assembled and disassembled at any time. In addition, with drawings and work made with pen, ink and coloured pencils, the baby nonetheless has the chance to be customized by himself. The producer additionally makes cardboard furnishings, comparable to tables and chairs for entertaining. The seat, for instance, helps as much as 100 kilos.
“These toys have a proposal to supply a pleasing second and interplay between households, even have an vital function in environmental consciousness work with kids, since cardboard is a recyclable materials”, emphasised the director of Mazurki.
Now cease stay display screen
Children and younger individuals are, daily, transferring away from the conventional video games of the age, preferring to attach with digital content material The ICT Kids Online Brazil survey, printed in August and carried out with 2,600 individuals aged 9 to 17, exhibits that 93% of youngsters and youngsters use the Internet every day with their smartphones. Too a lot connection extends to maturity. A research printed final week carried out by the University of Waterloo (Canada) discovered that folks who spend 3 to 4 hours a day utilizing smartphones usually tend to yell and complain about their kids.
In a scenario the place everyone seems to be more and more immersed in cellphone screens, Eu Amo Papelão created Caixa do Agora, with the goal of taking a break from utilizing the display screen, retaining the cellphone inside this field, dwelling in the current. The packaging may be produced with image high quality picture copy by imported tools acquired by Mazurky and unprecedented expertise in Brazil.
“Cell telephones have taken up an increasing number of house in our every day lives, in any case, we do the whole lot for it. Technology brings practicality, however there are moments that it can’t present, comparable to a hug, a kiss… So, the thought of Caixa do Agora is to disconnect mother and father and stay a singular second with their kids. , as they develop up a lot sooner and whereas following it and dwelling, if misplaced, it doesn’t come again”, recollects Mazurkiewicz. “Stimulating and inspiring kids to have enjoyable in different methods and primarily, collaborating with them in these video games, comparable to a cardboard toy and portray, strengthens household bonds, which have turn into too relaxed with the rush of the day. Immersion in life and expertise daily, kids I can not perceive how treasured these moments are to play with and be a toddler once more”, he concluded.
With greater than a decade in the market, Mazurki is an organization specialised in the improvement and manufacturing of cardboard bins and corrugated cardboard equipment. Located in Mauá subsequent to Rodoanel in the ABC Paulista area, the firm invests in cutting-edge expertise, with state-of-the-art equipment and excessive capability to provide packaging in all sizes and codecs, which may be produced from heavy kraft to recycled cardboard.